TikTok has become a significant source of income for many content creators thanks to monetization through live stream giveaways. These “Tiktok gifts” are a way for fans to show their appreciation and support for their favorite TikTokers.
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How gift monetization works on TikTok
TikTok, in addition to being an entertainment platform also offers monetization opportunities for its users, especially those who broadcast live. During these lives, viewers can send “gifts” to creators as a form of appreciation. These gifts are actually digital icons that have an associated monetary value.
- Purchase of TikTok Coins: to send a gift, the user must first purchase “TikTok Coins” through the platform’s virtual store. These coins are purchased with real money and serve as the app’s virtual currency.
- Sending Gifts: Once a user has TikTok Coins, they can use them to purchase and send gifts during live streams. Each gift has a specific value in coins.
- Conversion into Diamonds: When a creator receives a gift, they do not receive coins, but “TikTok Diamonds”. These diamonds represent the monetary value of the gift and can be accumulated by the creator.
- Withdrawal of Earnings: Creators can convert their diamonds into real money and withdraw them, but it is important to note that TikTok takes a percentage of these earnings as part of its monetization policies.
How much are TikTok gifts worth?
Gifts on TikTok are an innovative way of monetization for content creators. During live broadcasts, viewers can send virtual gifts to presenters, which are converted into diamonds. These diamonds, in turn, can be converted into real money.
Gifts have varying values, and each gift has a cost in coins. For example, 70 TikTok coins cost R$3.99, and a Panda sticker, which is one of the gifts, is worth 5 coins. To send a gift to the content creator, the user must first purchase coins with real money.
Check out some of them:
- Heart: represents affection and appreciation. Approximate value: 1 coin.
- Flower: a friendly gesture. Approximate value: 10 coins.
- Clock: symbolizes the time the viewer spends watching. Approximate value: 50 coins.
- Boat: a more luxurious and expensive gift. Approximate value: 100 coins
After acquiring the coins, he can exchange them for stickers and then send these stickers as gifts during the lives. It is worth noting that only users over 18 years of age can buy, send and receive gifts on TikTok live broadcasts.
Gifts sent during lives are converted into diamonds for influencers. These diamonds can be used to monetize TikTok. Additionally, diamonds serve as a metric to measure a content creator’s popularity on the app.
How do I get gifts?
Getting gifts on TikTok is not just a matter of luck. There are strategies creators can adopt to increase their chances of receiving gifts during live streams:
- Interact with your viewers: respond to comments, ask questions, and create a friendly, welcoming environment.
- Promote your Lives: announce your live broadcasts in advance on other social networks and on TikTok itself.
- Offer quality content: Be authentic, creative and offer content that keeps your viewers engaged.
- Set goals: Set gifting goals and communicate them to your audience. For example, “If we reach 100 flowers, I will do a special challenge!”
How to buy coins on TikTok
- To get gifts on TikTok, you first need to buy TikTok coins.
- These coins are available in different packages, and the larger the package, the greater the discount.
- After purchase, the coins are added to your TikTok account.
It is worth noting that these coins cannot be refunded or exchanged for real money. The use of third-party services for this purpose is strictly prohibited and may result in your account being banned.
How to send gifts on TikTok
- Once you have coins, you can exchange them for a variety of unique virtual gifts.
- These gifts are used to reward your favorite content creators on the platform.
- If you like someone’s content, you can support them by sending gifts in various quantities and forms.
- To send a gift, simply select ‘Give Gift’ below the video. Everyone watching the video and the person who created the TikTok will be able to see your username and the type of gift you gave.
How to convert gifts into Diamonds
- When you send someone a gift on TikTok, it will be converted into a diamond on that person’s profile.
- Diamonds are used to measure the praise and popularity a content creator receives on TikTok. They cannot be purchased with money.
How to exchange Diamonds for money
- Although diamonds cannot be purchased, they can be exchanged for cash after they are received.
- When you accumulate enough diamonds, you can collect the money via PayPal or another verified payment service.
- The minimum withdrawal amount is $100, and the maximum amount you can withdraw weekly is $1,000.
What restrictions and protections are imposed?
TikTok has implemented several restrictions to protect its younger audience. For example, users under the age of 18 (or the legal adult age in some regions) are not allowed to purchase coins to send to their favorite creators.
a) Why can’t I send gifts on TikTok?
Some users don’t see the option to send gifts due to the app’s age restrictions.
b) Do TikTok creators make money?
Yes, but there are limitations to how much they can withdraw at once.
c) When can I send gifts on TikTok?
Whether you’re an avid TikTok user or just starting to explore this fascinating world, remember that every gift sent makes a real difference in a creator’s life. So the next time you come across content that really resonates with you, consider showing your appreciation through a gift.
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